Getting Started

Our goal with FunnelShoot2 (FS2) is to give you more control over your business through metrics. We want you to grow your business as fast as you'd like while maintaining full control of all the little things.

There are 4 simple concepts you need to get familiar with:

  1. Connections
  2. Projects
  3. Charts
  4. Formulas

Connections are how we pull data into FS2. Connect everything you use to run your business - your store or website, ad accounts, customer support channels, everything. If you'd like to connect a platform that isn't already listed on FS2, make a request.

Projects allow you to keep track of a piece of work. This could be the profitability of your business as whole, a department - like your customer support team. Or it could be a new funnel you're launching next month. We recommend you keep each project focused on a specific goal or objective.

Charts track a specific metric or group of metrics. Once you've defined a project objective identify the most important metrics to achieve that objective. Choose any chart you'd like for tracking that metric. You can add as many charts as you'd like to a project. If you want help identifying important metrics for your project, send us an email!

Formulas allow you to create your own metrics. If you want to track the profitability of your business you can create a formula that deducts all your expenses from your sales. This allows you to take full control of your metrics and your business.

You can see these concepts in action in this quickstart

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